Collection: BRU NA BOINNE

Heibon [ordinary]

1.Brunaboin's theme for the Fall/Winter 2024 season.

2. The root of the extraordinary. "The best things in the world come from the accumulation of everyday life." "The ordinary is the mother of the extraordinary." (Proverb from a small island across from the island of Avalon.)

3. The most basic of basics that is essential for the progress and development of all things. "No matter how difficult a problem is, it cannot be solved without knowing the basic formula."

4. Small pieces of happiness. A healthy state of mind where smiles come naturally. "A conflict-free everyday life is also a healing experience."

5. The utopia that those who have mastered their craft finally reach. "Manufacturing is the repetition of detailed processes. Those who neglect this process cannot create masterpieces." "That shirt may look one-of-a-kind at first glance, but it has been made through many processes, so when you put it on, you are enveloped in an indescribable sense of happiness."